Showing posts with label malayalam. Show all posts
Showing posts with label malayalam. Show all posts

Friday, 17 July 2015

Welcome, Karkidada Maasam!


Day 1 of Karkidaka Maasam
It is the fourth month of lunar calendar – Cancer a.k.a Karkidaka in malayalam. Doted with plentiful rains, this month is about self-reflections and restrain. (that’s how the tradition goes)

New Malayalam 'Kerala' t-shirt
The monsoons flourish the great back-waters and people alike, also the tiny micro-organisms. Strictly, the way we see it, the advised ‘healthy-leafy-diet’ for this month is a science of fighting the ill-effects (one of  the very few) of monsoons. 
Diet and meditate = cleanse and total rejuvenation. 
When in Kerala, try the Malayalee way.

The Hindu has more to say..  read it here

Happy Monsoons to all!!

Also, Eid Mubarak!! these are some happy co-incidences.

P.s. The New Malayalam Kerala t-shirts are available in stores at Thekkady, Mattanchery and Fort Kochi Or shop online here, www.viakerala.com

Sunday, 21 December 2014

MALAYALAM PROJECT @ Viakerala Design Shop



MALAYALAM PROJECT is our favourite new pastime. As designers working in the medium of malayalam (language / letterform / landscape) this is an exhibit thats worthy of our time and research. It will show during the Kochi Muziris Beinnale 2014 - 2015 at the new Viakerala Design Shop Space at 292 B, Lily Street, Fort Kochi.

Come and visit!

#viakerala #shopviakerala #malayalam #typography #malayalamprojec

Monday, 3 February 2014

Silk-Screen Printing

Screen printing has been around for quite a few centuries and even to this day is a widely used practice. Almost anything that can be flattened, can be screen printed. Be it paper, cloth, canvas, wood, metal....

This process is more or less on the lines of developing photographs from a negative. The film is transferred on to a silk cloth, and this cloth becomes the screen (negative) over which colors are spread and printed on to the chosen material.
Hence the term, Silk Screened!

Simple enough, yes!?

Well, it definitely sounds so, BUT imagine when there are multiple prints, here
-every sheet of paper/t-shirts needs to be cut or folded to the same size
-placed correctly under the screen
-every batch of the color mixed (there is ink, solvent) and tested to achieve if not exactly the same, but closest to the desired color.
-the pressure with which the color is spread should be consistent or else color density on the print wouldn't remain the same. If its a big print, like in case of our t-shirts, more than one set of hands maybe required.

All these for a single screen, which prints one color at a time. And now repeat all the above for the second color given to the artwork, and so on.. And with each added screen, alignment or 'registration' as its called in print terminology, gets trickier.

The beauty of this whole process lies in its simplicity. It is easy enough to be set-up within a small space and yet is labour intensive, maybe that's why screen printing makes for a perfect small scale industry. Photos are taken in Johnson's living room at home which doubles up as a silk screen room.

Tuesday, 11 December 2012

Whether weathered or simply local?




The weathered textures of hand painted walls are but humble submissions to the gods of this country, who run their democracy with rain. Drawing inspiration from local graffiti, fused with in-vogue design and cuts, is born a sturdy-canvas bag thats ready to travel any weather, any distance.

This limited edition canvas bag makes for a perfect 'namaskaram' to the Kochi-Muziris Biennale, starting tomorrow. 100% cotton canvas bag silk screened with authentic, rugged, picked-off the-street local malayalam lettering in sun bleached earthy colors. 

To make a purchase, call our Kochi studio outlet 0484 4012392, or drop in anytime between 9:30 am - 5: 30 pm. We're located at #102, canal road, girinagar, cochin-20.

Wednesday, 5 December 2012

Loopy Letter Love



Read it, turn it, flip it, or even hang it upside down, a Malayalam letter is going to intrigue the reader. It does not matter if you can read Malayalam text or are lost in its curves and loops, it would still make sense with its asymmetrical balance. 

Dipped in colours that invariably catch the eye; the deep blue sky and the lush green, the tiled roof's red and the sun bathed ochre. 

The Malayalam letters are the simplest memoir of a complex Kerala. 

These letter forms are available in two different thicknesses. Check them out in person at the studio outlet; #102, Canal Road, Girinagar, Cochin. Or call us at 0484 4012392, any time between 10 am and 5 pm.

Friday, 2 November 2012

Happy Birthday Kerala!

Look what the flying elephant brought in on Kerala Day - here's a tribute to Keralam and the backwaters; a deep violet 100% cotton tshirt thats modern and funky. 'Local' just got a whole lot cooler!
Keralam Backwater Typography

The malayalam lettering (Keralam) is hand rendered in a verdant green against a hint of the Kerala backwater imagery. Available in all sizes for women.
The new studio outlet of Viakerala is now open for prelaunch at #102,  Canal Road, Girinagar, Cochin. Please call us between 10 am & 5:30 pm or drop in to see the latest collection.
Telephone: 0484 4012392.

Tuesday, 6 March 2012

A girl called India


Last summer, India Menninghaus spent a few months doing research and typography design at Viakerala. Heres an excerpt from her writings about working with the malayalam alphabet:

'Listening to Malayalam is exactly the same as trying to decipher the signs around the city: strings of dips and swirls that all blend together. The language is beautiful, and looks as friendly as it sounds with geometric curves & elaborate letter forms that loop back onto themselves. The spoken tongue seems to be peppered with an occasional English word, but never quite enough for me to understand the context of the conversation. After finally getting my hands on a copy of ‘Learn Malayalam in 30 Days’ I worked to twist my tongue into the unfamiliar sounds. It is not a concise language by any means, which I learned as I practiced the translation of 
“what’s up?”= enthe okke unde visheshangal 


During my time here, I worked on a typeface design inspired by the malayalam letterform, which turned out modern with a slight ornamental flavor of the local script.' - India Menninghaus

Wednesday, 22 February 2012

Twisting Type, Twisting Tongue


A beautifully curly script, Malayalam’s loopy curves co-incidentally symbolise the movements the tongue makes during pronunciation, and some characters are ever so hard for a non-native to pronounce. In some instances Malayalam takes your tongue to places it’s never been before! 
 
 At Viakerala, we have been researching on local hand-painted signs, and working on typographic designs that explore the Malayalam script and language, in a bid to bring fresh and exciting Malayalam-based typography and design to the attention of travelers and local young ‘mallus’ who may have moved to foreign tongues. 
Photographs & text by Leyla Temiz.
If you have some crazy cool malayalam typography that you dont mind sharing, drop us a note here, or email us. design@viakerala.com

Wednesday, 25 January 2012

An experiment in typography

 The malayalam letterform is symbolic of the character of Kerala and its people; the rounded curves resonate the sound of the spoken language. The viaKerala letterform is an experiment that combines vernacular street signage with a modern futura; a typographic tribute to malayalam.